GoPro Gets a Serious Action Camera Rival

Feature-heavy, budget-friendly JVC ADIXXION gives GoPro a run for its money

The GoPro no longer sits unrivaled atop the action camera market. This month, JVC unveiled the updated Adixxion GC-XA2. If you’re in the market for an action camera, we did the dirty work to find out what makes these two competitors different.

The GoPro is encased in a water-, shock-, dust- and freeze-proof housing that’s removable, whereas the Adixxion camera doesn’t require external housing. It’s waterproof up to five meters (16.4 ft) and can withstand a fall up to two meters (6.5 ft). The standard waterproof housing on the GoPro has focusing problems underwater, so to capture crisp snorkeling photos, you’ll have to purchase the additional dive housing that is waterproof up to 60 meters (197 ft) for $39.99.

The Adixxion GC-XA2 comes equipped with a high-resolution, 1.5” LCD monitor that enables you to review your footage instantly in the field. The GoPro, on the other hand, requires you to purchase the LCD Touch Bacpac at $79.99.

Both have built-in WIFI that lets you share on a smartphone, or stream live onto YouTube. The JVC Adixxion received a video recording upgrade, which now allows it to shoot in 1080p @ 60 frames per second—twice as fast as the mid-grade HERO3 Silver Edition that retails for the same $299.

The JVC takes 16-megapixel still photos, which compares favorably to the same GoPro's 11-megapixel pics. Both cameras have an optimal battery life of over two hours.

When you stack them up side-by-side, the Adixxion comes straight out of the box with more built-in features at a better price. Having been around longer, GoPro still has more mounts and accessories, but it also has a new better-bang-for-your-buck competitor to worry about.