At the 1972 Munich Olympic Games, Jenner placed tenth in the decathlon, inspiring him to up his training regimen in preparation for the 1976 Summer Olympics in Montreal. There, he won the gold medal, as well as set a world record for the event. As of 2011, Jenner still ranked as the 9th best American athlete to ever compete in the Decathlon.
Jenner was the 1976 recipient of the James E. Sullivan Award for the top amateur athlete in America and the Associated Press Male Athlete of the Year. In 1986, he was inducted into the Olympic Hall of Fame.
While he first graced Wheaties in 1977, Jenner’s picture was printed on the box again in 2012 as part of a series of retro images of great athletes. Muhammad Ali and Mary Lou Retton were also honored in this feature.